WE KNOW HOW TO LOOK AT DATA TO DRIVE ACTIONABLE STRATEGIES - WE DO IT EVERY DAY

Our Data, Research and Insights Team specializes in helping you manage and organize your data — whether in your CRM system or decentralized across your company. From there we can help you setup or refine your marketing tracking to ensure every marketing dollar spent can be tied back to leads and sales. We then take your data to build online-based dashboards you can access anytime, anywhere. Our team will review them weekly to interpret results and make optimizations to your marketing strategies. And we don’t stop there! We can also build attribution models and predictive models to gain a deeper understanding of the entire customer journey.

AGGRESSIVE GROWTH GOALS? WE'VE GOT THE RIGHT FERTILIZER!

We leverage first-and third-party data to analyze your best customers and geographies to perform a wholistic analysis of your business. We provide qualitative and quantitative research, as well as market and competitive research. With this wealth of information, we can help you:

• Assess your brand awareness and perception
• Create a value proposition that differentiates your brand from the competition
• Identify who your best customers are and attract more of them
• Identify emerging customer segments in your market
• Optimize your geographic targeting
• Identify new markets for expansion
• Determine the best marketing mix for your business

WE DON'T STOP THERE

Our team also builds direct marketing strategies to help you attain new customers and create long-term loyalty with existing customers. Our team of direct mail and email strategists can help you develop an annual strategic plan for attracting new customers — increasing revenue per customer and creating long-term loyalty with your current customers. Our team’s work includes advanced targeting and segmentation — along with marketing automation cadences — to reach the right people with the right messaging, at the right time. We develop highly customized creative, which can be dynamically versioned if you have multiple brands or locations. We will then analyze results to ensure your direct marketing strategies are driving sales and increasing loyalty.